October 22, 2011
Dear Friends and Colleagues,
Adventure Associates is proud and excited to share with you one more milestone on its career as the pioneer South America Tour Operator, based in the United States. This time we are pleased to announce that our innovative and avant-garde Trade and Consumer Brochure 2011 has just won the Magellan Award, a distinction granted after careful and strict scrutiny by a panel of specialized judges, under the auspices and direction of the recognized and prestigious Travel Weekly Magazine.
Travel Weekly annually “honors the best in travel and salutes the outstanding travel professionals behind it all”. The recognition comes along with a special issue of Travel Weekly, (September 2011), which features the Winners on all categories. Each winner also receives a custom-produced statuette made by the same company that produces the trademark and world known Oscar and Emmy Awards.
Modern day communications and the ever-changing marketing and technology resources are not incompatible with the still used “good old”, eyeing print brochures. This is where Adventure Associates introduced an element of clever innovation and creative thinking, to produce a unique Trade and Consumer Travel Brochure, which, in addition to a superb quality in design, structure, contents, photography and practical and reader-friendly information, incorporated Image Tags to each one of the six South American countries where it operates, as well as to the three yachts it roams in the Galapagos Islands. The result: a high quality and widely praised product, whether visual-tactile or digital, which earned itself an Award, no less than one of the high prestige Magellan Awards 2011-2012.
The core element introduced to this brochure is the “Image Tags”. How do they work…?? They act like bar codes, without the bars. Snap with a smart phone, and the tags send browsers online for details that couldn’t possibly be squeezed into print, including details of customized and highly specialized programs such as Active Experiences; Nature and Discovery; Cultural
Explorations; Romantic Travel; Single Traveler; Urban Experiences; Exclusive Resorts and Wine and Food. The Adventure Associates brochure provides handy reference that travelers cherish and value on their travel planning, such as annual weather charts and other practical information for the destination countries. Hence, a truly innovative product for everyone, which caught the eye of the discerning judges who weighed the Magellan Awards. You can download a brochure or request a copy of your own at LINK.
From its home-base in Dallas, Texas, Adventure Associates covers much of the South American continent, with land and island-hopping adventures, for the taking, in Ecuador, Colombia, Brazil, Chile, Peru and Argentina. Receiving this new Award, prompts us to continue providing and to upscale the quality and constant innovation of our travel products in the area where we are, proudly, the top experts. We are grateful to our valued clients, supporters and friends and, with this opportunity, we cheerfully renew our commitment with excellence in service, professionalism, reliability and sustainable tourism practices. Our pleasure is to create, organize, customize and deliver memorable travel experiences for our guests. Our Award-winning Brochure is the beginning of your dream-come-true……