February 18, 2011
Bogota, the Colombian capital city will once again be the cosmopolitan venue for the 30th Edition of famous Colombia Tourism Showcase, ANATO 2011, one of South America's most popular and well reputed international tourism events,, which congregates important numbers of local and foreign exhibitors, as well as travel buyers from around the world.
The Showcase is organized by the Colombian Association of Travel Agents and Tourism Operators and is an Annual Event, much awaited, particularly for the host country and for the South American nations. This year, 28 foreign countries will participate, along with all of Colombia's Regions and Departments. The event congregates the most representative actors of the tourism and travel industry, national and international: airlines, travel agents, tour operators, cruises, hotels, car rentals, language schools and many more tourism related outfitters. The ANATO Showcase 2011 will take place, from February 23 to 25, at the comfortable installations of Corferias, Bogota's International Expositions Center.
One peculiarity of the Showcase is that every year it spotlights on a National Feature Destination and one International Feature Destination. So, this year, the spotlight as the National Feature Destination will be placed upon the beautiful Colombian city of Santa Marta. The famous city is the oldest in Colombia, and second oldest in all of South America. It is the capital of the Department of Magdalena, in the Caribbean Region and was founded in 1525 by the Spanish Conqueror Rodrigo de Bastidas. The city is located in the Bay which bears the same name of Santa Marta and is one of Colombia's main tourism destinations in the Caribbean area. Situated between the Sierra Nevada de Santa Marta, which boasts the highest summits of the country and the Caribbean Sea, it is rich in natural, historic and cultural attractions. On a country farm of the Area, the Quinta de San Pedro Alejandrino, Simon Bolivar died in 1830. For all these reasons, Santa Marta is designated as Touristic, Historic and Cultural District of Colombia. The city's Historic Centre and the commercial nucleus are the venue for much of the bustling activity which characterizes this beautiful city, which will be the centerpiece of Colombia's tourism promotion during this year's Tourism Showcase.
With the city's natural charm, historic and cultural locations, sparkling sandy beaches nearby and improved infrastructure, Santa Marta keeps growing as a popular and increasingly visited port of call for many international cruise ships, which is seeing a boom in the last years. This benefits largely the economy of the city, the region and the entire country.
Meanwhile, the Featured International Destination of this year's Tourism Showcase was dedicated to Curacao, the charming Antillean Island, with its magnificent and colorful blend of Dutch and Caribbean, and certainly one of the most recognized tourism and travel destinations in the entire Caribbean area, with its great infrastructure, superb beaches, top class diving and a host of activities, including delicious gastronomy.
Thus, the Colombian tourism authorities together with the national private sector and the City of Bogota are enthusiastically organizing this new edition of the Tourism Showcase 2011 to make of it a total success. These events enrich the international tourism promotion and will be one more opportunity for the world travel industry to gather, enjoy the warm Colombian hospitality, discover the country's many and varied tourist attractions and facilities and, of course, to make successful businesses..